Having a home business can be a great, empowering experience, and a lucrative one too, if you know how to do it right. There are plenty of pitfalls for the unwary business owner, however, and many mistakes to be made. Here are some tips to give you a head start at making a profit instead of losing sleep over your home business.
Write off your workspace. If you can create a dedicated room for your home office, you can write it off as a business expense. This covers a percentage of all costs, including mortgage or rent payments, utilities and insurance. Calculate the square footage of the area you use compared to the total square footage of your house, and divide the bills accordingly. Be careful though – the IRS will look closely at this type of expense.
Attracting clients to your home business is integral to its success. Social media because of its popularity can be a critical medium for advertising and marketing your business. Your business should have its Social Media feed. You can also find creative ways to market your business on websites like Reddit and Digg. Finally, since you are working from home and likely using the same computers for both personal and business use, make sure to keep the accounts separate!
Write down business goals. This will give you a clear list of what you hope to accomplish instead of vague aspirations. Every day write down a few things you want to accomplish and what you don’t finish, do it first the next day. This way you’ll be able to keep yourself on the right path.
If you are good at planning parties for your family, consider doing this as a home business. Many people actually dread the thought of having to plan a big bash for friends or family members because it takes so much organization. Some people just do not have the time. If you are skilled at party planning and enjoy doing it, this can be a lucrative business for you.
Do not be afraid to post your email address on your web site. Make sure that you include it on every separate page that you have. You do not want potential customers to search to figure out how to get in touch with you. The more effort that it takes them, the more likely they are to go on to something else without purchasing from you.
When setting up a website for your home business you need to make sure that it is catchy and easy to remember. If your domain name seems complicated it can prevent potential clients from remembering it. Catchy and simple are the best choices for domain names.
By following the above tips you’ll already be ahead of many home business owners, and you’ll be investing in success rather than stress. While it can be difficult to run a business, especially a small business, without access to the same resources that large businesses have, you can have a successful business if you stay smart, work hard, and keep applying lessons like the ones above.